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1.
Stand out from the Crowd by
  • Lipe Jay
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: USA Kaplan Publishing 2006
Availability: Items available for loan: Main Library (1)Call number: 658.8 Lip.

2.
Corporate Reputations : Should you Compete on yours ? by
  • Dowling Grahame R
Series: ; 46
Edition: 3
Material type: Article Article
Language: ENG
Publication details: Spring 2004 0
Availability: Items available for loan: Main Library (1)Call number: Dow.

3.
When Corporate Image affects Product Evaluations : The Moderating Role of Perceived Risk by
  • Gurhan-Canli Zeynep
  • Batra Rajeev
Series: ; XLI
Edition: 2
Material type: Article Article
Language: ENG
Publication details: May 2004 0
Availability: Items available for loan: Main Library (1)Call number: Gur/Bat.

4.
Effective apology [electronic resource] : mending fences, building bridges, and restoring trust / John Kador. by
  • Kador, John
  • ebrary, Inc
Series: BK business book
Edition: 1st ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: San Francisco : Berrett-Koehler Publishers, 2009
Availability: Items available for loan: Main Library (1)Call number: 659.2.

5.
Brand anarchy [electronic resource] : managing corporate reputation / Steve Earl and Stephen Waddington. by
  • Earl, Steve
  • Waddington, Stephen
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Bloomsbury Pub., 2012
Availability: Items available for loan: Main Library (1).

6.
Corporate community relations [electronic resource] : the principle of the neighbor of choice / Edmund M. Burke ; foreword by Raymond V. Gilmartin. by
  • Burke, Edmund M
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Westport, Conn. : Quorum Books, 1999
Availability: Items available for loan: Main Library (1)Call number: 658.4/08.

7.
Corporate cultures and global brands [electronic resource] / edited by Albrecht Rothacher. by
  • Rothacher, Albrecht
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hackensack, New Jersey : World Scientific Pub., c2004
Availability: Items available for loan: Main Library (1)Call number: 658.827.

8.
Stand out from the crowd [electronic resource] : secrets to crafting a winning company identity / Jay Lipe. by
  • Lipe, Jay B
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chicago : Kaplan Pub., 2006
Availability: Items available for loan: Main Library (1)Call number: 659.2.

9.
Measuring operational and reputational risk [electronic resource] : a practitioner's approach / Aldo Soprano ... [et al.]. by
  • Soprano, Aldo
  • ebrary, Inc
Series: Wiley finance series
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, N.J. : Wiley, c2009
Availability: Items available for loan: Main Library (1)Call number: 658.15/5072.

10.
European business and brand building [electronic resource] / Luciano Segreto ... [et al.] (eds.). by
  • Segreto, Luciano
  • Institute for Corporate Culture Affairs
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bruxelles ; New York : P.I.E. Peter Lang, c2012
Availability: Items available for loan: Main Library (1)Call number: 658.8/27094.

11.
Reputation building, website disclosure and the case of intellectual capital [electronic resource] / by Indra Abeysekera. by
  • Abeysekera, Indra
  • ebrary, Inc
Series: Studies in managerial and financial accounting ; v. 21.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, U.K. : Emerald Group Pub. Ltd., 2011
Availability: Items available for loan: Main Library (1).

12.
Designing B2B brands [electronic resource] : lessons from Deloitte and 182,000 brand managers / Carlos Martinez Onaindia & Brian Resnick. by
  • Martinez Onaindia, Carlos
  • Resnick, Brian, 1974-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2013
Availability: Items available for loan: Main Library (1)Call number: 658.8/27.

13.
Connective branding [electronic resource] : building brand equity in a demanding world / Claudia Fisher-Buttinger and Christine Vallaster. by
  • Fisher-Buttinger, Claudia
  • Vallaster, Christine, 1971-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley, c2008
Availability: Items available for loan: Main Library (1)Call number: 658.8/27.

14.
Trump University branding 101 [electronic resource] : how to build the most valuable asset of any business / Don Sexton. by
  • Sexton, Donald E, 1943-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2008
Other title:
  • Trump University branding one hundred and one
  • Trump University branding one hundred one
Availability: Items available for loan: Main Library (1)Call number: 658.8/27.

15.
A culture of credit [electronic resource] : embedding trust and transparency in American business / Rowena Olegario. by
  • Olegario, Rowena
  • ebrary, Inc
Series: Harvard studies in business history ; 50.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cambridge, Mass. : Harvard University Press, 2006
Availability: Items available for loan: Main Library (1)Call number: 332.7/42097309034.

16.
Methods for assessing brand value [electronic resource] : a comparison between the Interbrand model and the BBDOs Brand Equity Evaluator model / Tatiana Soto J. by
  • J., Tatiana Soto
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hamburg : Diplomica Verlag, 2008
Dissertation note: Zugl. Fachhochschule Osnabr�uck, Osnabr�uck, Deutschland, MA-Thesis/Master, 2007.
Availability: Items available for loan: Main Library (1).

17.
Trust the brand [electronic resource] : corporate reputation management in private banking / Verena A. Knipp. by
  • Knipp, Verena A
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Language: English, German
Publication details: Hamburg [Germany] : Diplomica Verlag, 2009
Availability: Items available for loan: Main Library (1).

18.
Managing corporate reputation [electronic resource] : a specially commissioned report / John Dalton and Susan Croft. by
  • Dalton, John M, 1942-
  • Croft, Susan
  • ebrary, Inc
Series: Thorogood professional insights
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Thorogood, c2003
Availability: Items available for loan: Main Library (1).

19.
Corporate reputation [electronic resource] : managing opportunities and threats / edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper. by
  • Burke, Ronald J
  • Martin, Graeme
  • Cooper, Cary L
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Farnham, England ; Burlington, Vt. : Gower, c2011
Availability: Items available for loan: Main Library (1)Call number: 659.2.

20.
How to measure and manage your corporate reputation [electronic resource] / Terry Hannington. by
  • Hannington, Terry
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Aldershot, England ; Burlington, VT : Gower, c2004
Availability: Items available for loan: Main Library (1)Call number: 659.2.

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