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	1.	No cover image available Brand new China [electronic resource] : advertising, media, and commercial culture / Jing Wang. by Wang, Jing, 1950- ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Cambridge, Mass. : Harvard University Press, 2008 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 659.10951. Place hold Add to cart (remove)
	2.	No cover image available Perspectives on branding [electronic resource] / Jason I. Miletsky, Genevieve Smith. by Miletsky, Jason I Smith, Genevieve ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Boston, Mass. ; London : Course Learning, c2009 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)
	3.	No cover image available Branded customer service [electronic resource] : the new competitive edge / by Janelle Barlow and Paul Stewart. by Barlow, Janelle, 1943- Stewart, Paul ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: San Francisco, Calif. : Berrett-Koehler, 2006 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)
	4.	No cover image available Brand relevance [electronic resource] : making competitors irrelevant / David A. Aaker. by Aaker, David A ebrary, Inc Series: Jossey-Bass business & management series Edition: 1st ed. Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: San Francisco, Calif. : Jossey-Bass, c2011 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27. Place hold Add to cart (remove)
	5.	No cover image available Brand anarchy [electronic resource] : managing corporate reputation / Steve Earl and Stephen Waddington. by Earl, Steve Waddington, Stephen ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: London : Bloomsbury Pub., 2012 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)
	6.	No cover image available Integrated branding [electronic resource] : becoming brand-driven through companywide action / F. Joseph LePla, Lynn M. Parker. by LePla, F. Joseph, 1955- Parker, Lynn M, 1956- ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Westport, Conn. : Quorum, 1999 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27. Place hold Add to cart (remove)
	7.	No cover image available Corporate cultures and global brands [electronic resource] / edited by Albrecht Rothacher. by Rothacher, Albrecht ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Hackensack, New Jersey : World Scientific Pub., c2004 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.827. Place hold Add to cart (remove)
	8.	Brand zero : the complete branding guide for start-ups / Jacky Tai. by Tai, Jacky Material type: Book; Format: available online ; Literary form: Not fiction Publisher: Singapore : Marshall Cavendish Business, [2014]Copyright date: �2014 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)
	9.	No cover image available The brand gym [electronic resource] : a practical workout to gain and retain brand leadership / David Taylor and David Nichols. by Taylor, David, 1964- Nichols, David, 1967- ebrary, Inc Edition: 2nd ed. Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Chichester, U.K. : Wiley, 2010 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27. Place hold Add to cart (remove)
	10.	No cover image available Rebuilding brand America [electronic resource] : what we must do to restore our reputation and safeguard the future of American business abroad / Dick Martin. by Martin, Dick, 1946- ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: New York : American Management Association, c2007 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27. Place hold Add to cart (remove)
	11.	No cover image available The invisible grail [electronic resource] : how brands can use words to engage with audiences / John Simmons. by Simmons, John ebrary, Inc Edition: [New ed.]. Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Singapore : London : Marshall Cavendish Business ; Cyan Communications Ltd., 2006 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)
	12.	No cover image available Creating passionbrands [electronic resource] : getting to the heart of branding / Helen Edwards and Derek Day. by Edwards, Helen, 1965- Day, Derek, 1949- ebrary, Inc Edition: 1st ed. Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Sterling, Va. : Kogan Page Limited, c2005 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/343. Place hold Add to cart (remove)
	13.	No cover image available European business and brand building [electronic resource] / Luciano Segreto ... [et al.] (eds.). by Segreto, Luciano Institute for Corporate Culture Affairs ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Bruxelles ; New York : P.I.E. Peter Lang, c2012 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27094. Place hold Add to cart (remove)
	14.	No cover image available Brain tattoos [electronic resource] : creating unique brands that stick in your customers' minds / Karen Post ; foreword by Jeffery H. Gitomer ; afterword by Michael Tchong. by Post, Karen ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: New York : AMACOM, c2005 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27. Place hold Add to cart (remove)
	15.	No cover image available Designing brand identity [electronic resource] : an essential guide for the whole branding team / Alina Wheeler. by Wheeler, Alina ebrary, Inc Edition: 4th ed. Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., 2013 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27. Place hold Add to cart (remove)
	16.	No cover image available Designing B2B brands [electronic resource] : lessons from Deloitte and 182,000 brand managers / Carlos Martinez Onaindia & Brian Resnick. by Martinez Onaindia, Carlos Resnick, Brian, 1974- ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2013 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.8/27. Place hold Add to cart (remove)
	17.	No cover image available Brandscendence [electronic resource] : three essential elements of enduring brands / Kevin A. Clark. by Clark, Kevin A ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Publication details: Chicago : Dearborn Trade, 2004 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)
	18.	No cover image available Brand new brand thinking [electronic resource] : brought to life by 11 experts who do / edited by Merry Baskin and Mark Earls. by Baskin, Merry Earls, Mark ebrary, Inc Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: London : Kogan Page, 2002 Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1)Call number: 658.827. Place hold Add to cart (remove)
	19.	No cover image available Encyclopaedia of brand equity management. Volume II [electronic resource] / edited by Prof. Muhammad Mohsin. by Mohsin, Muhammad ebrary, Inc Series: Encyclopaedia of brand equity management Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Mumbai [India] : Himalaya Pub. House, 2009 Other title: Encyclopedia of brand equity management Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)
	20.	No cover image available Encyclopaedia of brand equity management. Volume I [electronic resource] / edited by Prof. Muhammad Mohsin. by Mohsin, Muhammad ebrary, Inc Series: Encyclopaedia of brand equity management Material type: Book; Format: electronic available online ; Literary form: Not fiction Publication details: Mumbai [India] : Himalaya Pub. House, 2009 Other title: Encyclopedia of brand equity management Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Main Library (1). Place hold Add to cart (remove)

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Your search returned 56 results.