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1.
Brand Management: perspectives and practices by
  • Das, Naveen ed
Series: Marketing Series
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Hyderabad Institute of Chartered Financial Analysts of India (ICFAI) 2002
Availability: Items available for loan: Distance Learning (1)Call number: 659 DAS.

2.
Marketing Management: concepts and cases by
  • Dutta, Sanjib ed
Series: Marketing Series
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Hyderabad ICFAI Press 2003
Availability: Items available for loan: Distance Learning (1)Call number: 658.8 DUT.

3.
Marketing and multicultural diversity [electronic resource] / edited by C.P. Rao. by
  • Rao, C. P
  • ebrary, Inc
Series: New perspectives in marketing series
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Aldershot, England : Burlington, VT : Ashgate, c2006
Availability: Items available for loan: Main Library (1)Call number: 658.8/02.

4.
The new cultures of food [electronic resource] : marketing opportunities from ethnic, religious and cultural diversity / edited by Adam Lindgreen and Martin K. Hingley. by
  • Lindgreen, Adam
  • Hingley, Martin K
  • ebrary, Inc
Series: Food and agricultural marketing series
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Surrey, England ; Burlington, VT : Gower Pub. Co., c2009
Availability: Items available for loan: Main Library (1).

5.
The crisis of food brands [electronic resource] : sustaining safe, innovative and competitive food supply / [edited by] Adam Lindgreen, Martin K. Hingley and Jo�elle Vanhamme. by
  • Lindgreen, Adam
  • Hingley, Martin K
  • Vanhamme, Jo�elle
  • ebrary, Inc
Series: Food and agricultural marketing series
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Farnham, England ; Burlington, VT : Gower, 2009
Availability: Items available for loan: Main Library (1).

6.
Business-to-business marketing [electronic resource] / Ross Brennan, Louise Canning, Raymond McDowell. by
  • Brennan, Ross, 1957-
  • Canning, Louise
  • McDowell, Raymond
  • ebrary, Inc
Series: Advanced marketing series (Los Angeles, Calif.)
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Los Angeles ; London : SAGE, 2007
Availability: Items available for loan: Main Library (1).

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