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21.
Social media marketing [electronic resource] : an hour a day 2nd edition / Dave Evans. by
  • Evans, Dave D
  • ebrary, Inc
Edition: 2nd ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, IN : Wiley, 2012
Availability: Items available for loan: Main Library (1).

22.
Built in social [electronic resource] : essential social marketing practices for every small business / Jeff Korhan. by
  • Korhan, Jeff, 1957-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken : Wiley, 2013
Availability: Items available for loan: Main Library (1)Call number: 658.8/72.

23.
Social marketing and social change [electronic resource] : strategies and tools for health, well-being, and the environment / R. Craig Lefebvre. by
  • Lefebvre, R. Craig, 1959-
  • ebrary, Inc
Edition: 1st ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: San Francisco, Calif. : Jossey-Bass, c2013
Availability: Items available for loan: Main Library (1)Call number: 362.1068/8.

24.
Social media marketing [electronic resource] : the next generation of business engagement / Dave Evans; with Jake McKee. by
  • Evans, Dave, 1956-
  • McKee, Jake
  • ebrary, Inc
Edition: 1st ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley Technology Pub., c2010
Availability: Items available for loan: Main Library (1)Call number: 658.8/72.

25.
Product market structure and labor market discrimination [electronic resource] / edited by John S. Heywood and James H. Peoples. by
  • Heywood, John S, 1957-
  • Peoples, James
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Nature of contents: biography; Literary form: Not fiction
Publication details: Albany : State University of New York Press, c2006
Availability: Items available for loan: Main Library (1)Call number: 331.1.

26.
Marketing non-profit organisations [electronic resource] / S.M. Jha. by
  • Jha, S. M
  • ebrary, Inc
Edition: Rev. ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2009
Availability: Items available for loan: Main Library (1).

27.
ROI of $ocial media [electronic resource] : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos. by
  • Powell, Guy R
  • Groves, Steven
  • Dimos, Jerry
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Singapore : John Wiley & Sons (Asia), c2011
Other title:
  • ROI of social media
  • Return of investment of social media
Availability: Items available for loan: Main Library (1)Call number: 658.802.

28.
Perspectives on social media marketing [electronic resource] : the agency perspective/the brand perspective / Stephanie Agresta, B. Bonin Bough. by
  • Agresta, Stephanie
  • Bough, B. Bonin
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Boston, MA : Course Technology, c2011
Availability: Items available for loan: Main Library (1).

29.
Content to commerce [electronic resource] : engaging consumers across paid, owned, and earned channels / Avi Savar. by
  • Savar, Avi, 1973-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken : Wiley, 2013
Availability: Items available for loan: Main Library (1)Call number: 658.8/72.

30.
The new brand spirit : how communicating sustainability builds brands, reputations and profits / Christian Conrad and Marjorie Ellis Thompson. by
  • Conrad, Christian A, 1966-
  • Thompson, Marjorie, 1957-
Material type: Text Book; Format: available online remote; Literary form: Not fiction
Publisher: Burlington : Gower, [2013]Copyright date: �2013
Availability: Items available for loan: Main Library (1)Call number: 658.8/27.

31.
Societal marketing in 2002 and beyond [electronic resource] / guest editors, Pierre McDonagh and Clifford J. Shultz II. by
  • McDonagh, Pierre
  • Shultz, Clifford J
  • ebrary, Inc
Series: European journal of marketing ; v.36, no. 5/6
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2002
Availability: Items available for loan: Main Library (1).

32.
Cause marketing [electronic resource] : build your image and bottom line through socially responsible partnerships, programs, and events / Joe Marconi. by
  • Marconi, Joe
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chicago : Dearborn Trade Pub., c2002
Availability: Items available for loan: Main Library (1)Call number: 658.8.

33.
Social media marketing [electronic resource] : an hour a day / Dave Evans. by
  • Evans, Dave, 1956-
  • ebrary, Inc
Series: Serious skills
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, Ind. : Wiley, c2008
Availability: Items available for loan: Main Library (1).

34.
Fundraising with businesses : 40 new (and improved!) strategies for nonprofits / Joe Waters ; cover design, Paul McCarthy. by
  • Waters, Joe, 1967-
  • McCarthy, Paul
Series: Wiley nonprofit authority series
Material type: Text Book; Format: available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, 2014Copyright date: �2014
Availability: Items available for loan: Main Library (1)Call number: 658.15/224.

35.
How Crowdfunding Influences Innovation by
  • Stanko, Michael A
  • Henard, David
Source: MIT Sloan Management Review, 57(3), Spring 2016
Material type: Article Article; Format: print
Publication details:
Availability: Items available for loan: Main Library (1).

36.
Cry: A Gradual Awakening by
  • Awasthi, Manisha
Source: BV- Advertising and Marketing (Jul - Dec 1991)
Material type: Article Article; Format: print ; Literary form: Not fiction
Publication details:
Availability: Items available for loan: Main Library (1).

37.
Social Marketing - Predicting the Impact of Government Aided Health Insurance Project in Rural Tamil Nadu by
  • Swaminathan, T. N
Source: Indian Journal of Marketing, 46(9) Sep 2016
Material type: Article Article; Format: print
Publication details:
Availability: Items available for loan: Main Library (1).

38.
Visual Social Marketing: a shift from read to view by
  • Singh, Chandrani
  • Abraham, Abiresh
  • Pandey, Ajit
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi BPB Publications 2018
Availability: Items available for loan: Main Library (1)Call number: 658.8 SIN.

39.
Social Marketing: Influencing Behaviors for Good by
  • Kotler, Philip
Edition: 3rd ed.
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: California Sage Publication 2008
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT.

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