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121.
Marketing intelligence & planning. Volume 28, Number 7, Educating tomorrow's marketers [electronic resource] / guest editor, Ross Brennan. by
  • Brennan, Ross, 1957-
  • ebrary, Inc
Series: Marketing intelligence & planning ; v. 28, no. 7.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: [Bingley, UK] : Emerald, 2010
Other title:
  • Marketing intelligence & planning.
Availability: Items available for loan: Main Library (1).

122.
Brand, organizational identity and reputation in SMEs [electronic resource] : an overview / guest editors: Temi Abimbola and Christine Vallaster. by
  • Abimbola, Temi
  • Vallaster, Christine
  • ebrary, Inc
Series: Qualitative Market Research ; 10, no. 4
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2007
Availability: Items available for loan: Main Library (1).

123.
Review of marketing research. Volume 6 [electronic resource] / Naresh K. Malhotra, editor. by
  • Malhotra, Naresh K
  • ebrary, Inc
Series: Review of marketing research
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, c2010
Availability: Items available for loan: Main Library (1).

124.
A new brand of business [electronic resource] : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward. by
  • Ward, Douglas B, 1961-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Philadelphia : Temple University Press, 2009
Availability: Items available for loan: Main Library (1)Call number: 658.8/3.

125.
The handbook of online and social media research [electronic resource] : tools and techniques for market researchers / by Ray Poynter. by
  • Poynter, Ray
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : Wiley, 2010
Availability: Items available for loan: Main Library (1)Call number: 658.8/3.

126.
Marketing analytics : data-driven techniques with Microsoft Excel / Wayne L Winston. by
  • Winston, Wayne L
Material type: Text Book; Format: available online remote; Literary form: Not fiction
Publisher: Indianapolis, Indiana : John Wiley & Sons, Incorporation, 2014Copyright date: �2014
Availability: Items available for loan: Main Library (1)Call number: 658.80072.

127.
The fast path to corporate growth [electronic resource] : leveraging knowledge and technologies to new market applications / Marc H. Meyer. by
  • Meyer, Marc H
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2007
Availability: Items available for loan: Main Library (1)Call number: 658.4.

128.
Qualitative marketing research [electronic resource] / David Carson ... [el al.]. by
  • Carson, David, 1947-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : SAGE, 2001
Availability: Items available for loan: Main Library (1)Call number: 658.8/3.

129.
Qualitative research at the marketing/entrepreneurship interface [electronic resource] / guest editor, David Crick. by
  • Crick, David
  • ebrary, Inc
Series: Qualitative market research ; v. 7, no. 3.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction ; Audience: General;
Publication details: [Bradford, England] : Emerald Group Pub., 2004
Availability: Items available for loan: Main Library (1).

130.
Review of marketing research [electronic resource] / Naresh K. Malhotra, editor. by
  • Malhotra, Naresh K
  • ebrary, Inc
Series: Review of marketing research ; v.10
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford : Emerald Group Publishing Limited, 2013
Availability: Items available for loan: Main Library (1)Call number: 658.8.

131.
Behavioral pricing [electronic resource] / guest editors Sarah Maxwell and Hooman Estelami. by
  • Estelami, Hooman
  • Maxwell, Sarah
  • ebrary, Inc
Series: Journal of product & brand management, featuring pricing strategy & practice ; v.14, no. 6
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2005
Availability: Items available for loan: Main Library (1).

132.
Demographic change and the fashion market [electronic resource] / editor Richard Jones. by
  • Estelami, Hooman
  • Jones, Richard
  • ebrary, Inc
Series: Journal of fashion marketing and management: an international journal ; v.9, no. 4
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2005
Availability: Items available for loan: Main Library (1).

133.
Modern marketing research [electronic resource] / M.N. Mishra. by
  • Mishra, M. N
  • ebrary, Inc
Edition: Rev. ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2008
Availability: Items available for loan: Main Library (1).

134.
Marketing research [electronic resource] / C.N. Sontakki. by
  • Sontakki, C. N
  • ebrary, Inc
Edition: Rev. ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai : Himalaya Pub. House, 2010
Availability: Items available for loan: Main Library (1).

135.
Effect of solution transition on steering the sales force : for new marketing and sales metrics / Julien Schnerrer. by
  • Schnerrer, Julien [author.]
Material type: Text Book; Format: available online remote; Literary form: Not fiction
Publisher: Hamburg, Germany : Anchor Academic Publishing, 2014Copyright date: �2014
Availability: Items available for loan: Main Library (1)Call number: 658.8.

136.
Marketing research [electronic resource] / Suja R. Nair. by
  • Nair, Suja R
  • ebrary, Inc
Edition: Rev. ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2009
Availability: Items available for loan: Main Library (1).

137.
Consumer behaviour and marketing research [electronic resource] : (text and cases) / Suja R. Nair. by
  • Nair, Suja R
  • ebrary, Inc
Edition: Rev. ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2009
Availability: Items available for loan: Main Library (1).

138.
Marketing food to children and adolescents [electronic resource] : a review of industry expenditures, activities, and self-regulation / Nicoletta A. Wilks, editor. by
  • Wilks, Nicoletta A
  • ebrary, Inc
Series: Food and beverage consumption and health series
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : Nova Science Publishers, c2009
Availability: Items available for loan: Main Library (1)Call number: 664.0068/8.

139.
Developments in human observation methodologies [electronic resource] / guest editore Nick Lee and Amanda J. Broderick. by
  • Lee, Nick
  • Broderick, Amanda J
  • ebrary, Inc
Series: Qualitative Market Research, an international journal ; 10, no. 2
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Bradford, England : Emerald Group Publishing, c2007
Availability: Items available for loan: Main Library (1).

140.
Data crush : how the information tidal wave is driving new business opportunities / Christopher Surdak. by
  • Surdak, Christopher
Material type: Text Book; Format: available online remote; Literary form: Not fiction
Publisher: New York : American Management Association, [2014]Copyright date: �2014
Availability: Items available for loan: Main Library (1)Call number: 658.4/038.

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