Retailing Management : Text and Cases
Publication details: McGraw Hill 2024 IndiaEdition: 7thDescription: 568ISBN:- 9789355328137
- 658.87 PRA
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Main Library Retailing | Text book | 658.87 PRA (Browse shelf(Opens below)) | Available | 119480 | |
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Main Library Retailing | Text book | 658.87 PRA (Browse shelf(Opens below)) | Checked out | 07/05/2025 | 119478 |
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Main Library Retailing | Text book | 658.87 PRA (Browse shelf(Opens below)) | Available | 119476 | |
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Main Library Retailing | Text book | 658.87 PRA (Browse shelf(Opens below)) | Available | 119479 | |
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Main Library Retailing | Text book | 658.87 PRA (Browse shelf(Opens below)) | Available | 119477 |
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658.87 PRA Retailing Management : Text and Cases | 658.87 PRA Retailing Management : Text and Cases | 658.87 PRA Retailing Management : Text and Cases | 658.87 PRA Retailing Management : Text and Cases | 658.87 PRA Retailing Management : Text and Cases | 658.87 SUD Retail Management: Principles and Practices |
This popular book on this subject addresses the dynamic shifts in the retail landscape. In keeping with market-leading tradition, this edition stands out with updates on critical aspects of retailing like e-retailing, omnichannel retail, changes in consumer behaviour, sustainability, and role of technology. The text, divided into five sections, covers in detail various aspects of retailing. It is a one-of-a-kind book, which includes a complete chapter on Retailing in India.
The book will suit the needs of students and practitioners of retail and help develop a complete understanding of the world of retail. A blend of theory and practical aspects will help the reader understand the finer nuances of the subject area.
Salient Features
•Retail Snapshots highlight industry practices and reinforce theoretical aspects.
•Aspects of technology and its impact on various retailing functions are interspersed throughout the text.
•New sections on omnichannel retail and retail analytics.
•Areas of sustainability are interspersed in relevant chapters.
•Contemporary data in all the cases.
•New cases on Ikea, Go Colours, and Zudio.
Source: https://www.amazon.in/Retailing-Management-Cases-Swapna-Pradhan/dp/9355328133/ref=sr_1_1?crid=1L65YDB9AMU4K&dib=eyJ2IjoiMSJ9.58V4KqY1FXkkdUM6hRhTlw.GveblzWFR4DwkND_qwOEQH1vfIb7DYZFR8CqLQ13QgA&dib_tag=se&keywords=9789355328137&qid=1723195058&sprefix=9781119518372%2Caps%2C178&sr=8-1
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