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Why is Marketing Not Working ?

By:

Gupta Indrajit

Contributor(s):

Rajshekhar M

Material type: Article

Article

ArticleLanguage: ENG Series: ; 22Publication details: Business World Nov 4 2002Edition: 23Description: 28-32pSubject(s):

Marketing Tactics

DDC classification:

Gup/Raj

Online resources:

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Item type	Current library	Call number	Status	Date due	Barcode
Articles	Main Library	Gup/Raj (Browse shelf(Opens below))	Available		AR4818

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Previous	Gup/Koh Fires in the Dream Factory	Gup/Kum Transfer of Technology to Biotech Industry in India	Gup/Leh Valuing Customers	Gup/Raj Why is Marketing Not Working ?	Gup/Raj Remaking Lever	Gup/Raj ITC VS HLL	GUP/RAW Leadership Through Design (Management CD)	Next

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