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Incommensurate Resources : Not Just More of the Same

By:

Nunes Joseph C

Contributor(s):

Park C Whan

Material type: Article

Article

ArticleLanguage: ENG Series: ; XLPublication details: Journal of Marketing Research Feb 2003Edition: 1Description: 26-38 ppSubject(s):

Incommensurate Resources, Pricing

DDC classification:

Nun/Par

Online resources:

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Item type	Current library	Call number	Status	Date due	Barcode
Articles	Main Library	Nun/Par (Browse shelf(Opens below))	Available		AR5393

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