Brand Positioning: Strategies for Competitive Advantage

By:

Sengupta S

Material type: Book

BookLanguage: ENG Publication details: New Delhi Tata McGraw Hill 1997Description: 299ppISBN:

0074624016

Subject(s):

Branding

DDC classification:

659 SEN

Summary: Master : 6660

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
Book	Main Library	659 Sen (Browse shelf(Opens below))	Issued for Long Term			6624
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Withdrawn	Withdrawn on 07-06-2024		6625
Book	Main Library	659 SEN (Browse shelf(Opens below))	Available			6660
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Withdrawn	Withdrawn on 07-06-2024		7936
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Withdrawn	Withdrawn on 07-06-2024		7366
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Withdrawn	Withdrawn on 07-06-2024		8075
Book	Main Library	659 SEN (Browse shelf(Opens below))	Issued for Long Term			8746
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Available			8747
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Withdrawn	Withdrawn on 07-06-2024		8748
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Withdrawn	Withdrawn on 07-06-2024		8749
Book	Main Library Branding-Compact Shelves	659 SEN (Browse shelf(Opens below))	Available			8750
Book	Main Library	659 Sen (Browse shelf(Opens below))	Issued for Long Term			8751
Book	Main Library Branding	659 SEN (Browse shelf(Opens below))	Checked out		13/06/2025	8752
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Withdrawn	Withdrawn on 07-06-2024		8753
Book	Main Library Advertising-Compact Shelves	659 SEN (Browse shelf(Opens below))	Available			8754

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Previous	659 RIE Positioning: The Battle for your Mind	659 RIE/RIE Origin of Brands	659 Rol Asian Brand Strategy: How Asia Builds Strong Brands	659 SEN Brand Positioning: Strategies for Competitive Advantage	659 Sen Brand Positioning: Strategies for Competitive Advantage	659 SEN Brand Positioning: Strategies for Competitive Advantage	659 SEN Brand Positioning: Strategies for Competitive Advantage	Next

Master : 6660

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