MARC details
000 -LEADER |
fixed length control field |
02153nam a2200385 i 4500 |
001 - CONTROL NUMBER |
control field |
ebr10821426 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
CaPaEBR |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
fixed length control field |
m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr cn||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130708t20142014vtua ob 001 0 eng|d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781472416049 (hardback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781472416056 (e-book) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
CaPaEBR |
Language of cataloging |
eng |
Description conventions |
rda |
-- |
pn |
Transcribing agency |
CaPaEBR |
050 14 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
.H97 2014eb |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8/02 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Hyslop, Maitland. |
245 10 - TITLE STATEMENT |
Title |
Obstructive marketing : |
Remainder of title |
restricting distribution of products and services in the age of asymmetric warfare / |
Statement of responsibility, etc. |
Maitland Hyslop. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Burlington : |
Name of producer, publisher, distributor, manufacturer |
Gower, |
Date of production, publication, distribution, manufacture, or copyright notice |
[2014] |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Date of production, publication, distribution, manufacture, or copyright notice |
�2014 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource (362 pages) : |
Other physical details |
illustrations |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
online resource |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
List of figures -- List of tables -- Acknowledgement -- Preface -- Introduction and definition -- "Obstructive marketing" : origins -- "Obstructive marketing" challenges -- Context -- Risk and dependency -- Asymmetric warfare -- The effect of the capital markets and sovereign wealth funds -- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing -- Protecting against "obstructive marketing" -- Summary -- The future -- Appendix a -- Bibliography -- Index. |
588 ## - SOURCE OF DESCRIPTION NOTE |
Source of description note |
Description based on print version record. |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Strategic planning. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Equality. |
655 #0 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Electronic books. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Relationship information |
Print version: |
Main entry heading |
Hyslop, Maitland. |
Title |
Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare. |
Place, publisher, and date of publication |
Burlington : Gower, [2014] |
Physical description |
xiv, 345 pages |
International Standard Book Number |
9781472416049 |
Record control number |
(DLC) 2013026260 |
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) |
Corporate name or jurisdiction name as entry element |
ebrary. |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="http://site.ebrary.com/lib/welingkar/Doc?id=10821426">http://site.ebrary.com/lib/welingkar/Doc?id=10821426</a> |
Public note |
An electronic book accessible through the World Wide Web; click to view |