Obstructive marketing : (Record no. 69418)

MARC details
000 -LEADER
fixed length control field 02153nam a2200385 i 4500
001 - CONTROL NUMBER
control field ebr10821426
003 - CONTROL NUMBER IDENTIFIER
control field CaPaEBR
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130708t20142014vtua ob 001 0 eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781472416049 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781472416056 (e-book)
040 ## - CATALOGING SOURCE
Original cataloging agency CaPaEBR
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency CaPaEBR
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .H97 2014eb
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hyslop, Maitland.
245 10 - TITLE STATEMENT
Title Obstructive marketing :
Remainder of title restricting distribution of products and services in the age of asymmetric warfare /
Statement of responsibility, etc. Maitland Hyslop.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Burlington :
Name of producer, publisher, distributor, manufacturer Gower,
Date of production, publication, distribution, manufacture, or copyright notice [2014]
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice �2014
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (362 pages) :
Other physical details illustrations
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note List of figures -- List of tables -- Acknowledgement -- Preface -- Introduction and definition -- "Obstructive marketing" : origins -- "Obstructive marketing" challenges -- Context -- Risk and dependency -- Asymmetric warfare -- The effect of the capital markets and sovereign wealth funds -- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing -- Protecting against "obstructive marketing" -- Summary -- The future -- Appendix a -- Bibliography -- Index.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
590 ## - LOCAL NOTE (RLIN)
Local note Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Equality.
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Hyslop, Maitland.
Title Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare.
Place, publisher, and date of publication Burlington : Gower, [2014]
Physical description xiv, 345 pages
International Standard Book Number 9781472416049
Record control number (DLC) 2013026260
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN)
Corporate name or jurisdiction name as entry element ebrary.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://site.ebrary.com/lib/welingkar/Doc?id=10821426">http://site.ebrary.com/lib/welingkar/Doc?id=10821426</a>
Public note An electronic book accessible through the World Wide Web; click to view
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Library Main Library 10/08/2015   658.8/02 EB2515 10/08/2015 10/08/2015 E-Books

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