Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare / Maitland Hyslop.
Material type:
- text
- computer
- online resource
- 9781472416056 (e-book)
- 658.8/02 23
- HF5415.13 .H97 2014eb
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
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Main Library | 658.8/02 (Browse shelf(Opens below)) | Available | EB2515 |
Includes bibliographical references and index.
List of figures -- List of tables -- Acknowledgement -- Preface -- Introduction and definition -- "Obstructive marketing" : origins -- "Obstructive marketing" challenges -- Context -- Risk and dependency -- Asymmetric warfare -- The effect of the capital markets and sovereign wealth funds -- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing -- Protecting against "obstructive marketing" -- Summary -- The future -- Appendix a -- Bibliography -- Index.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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