Who Killed the Customer? (Management CD) (Record no. 33699)

MARC details
000 -LEADER
fixed length control field 01164ngm a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2004 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name
245 ## - TITLE STATEMENT
Title Who Killed the Customer? (Management CD)
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Mumbai
Name of publisher, distributor, etc. National Eucation & Information Films
Date of publication, distribution, etc. 2004
520 ## - SUMMARY, ETC.
Summary, etc. There's buzz in the air at Nicholson's Office Supplies. It's time for slap-up lunches. Late night sessions perfecting the presentation. Jumping to it when the prospect rings. The deal is all but in the bag, and the new customer is getting everyone's full attention. "Treat him like gold dust", says the MD, and they do.<br/>Tower Assurance used to be treated like gold dust too. But they've been using Nicholson's for years now, and the treatment they get is rather different.<br/>Who Killed the Customer? puts customer relations under the microscope - and shows why every customer, old or new, should get VIP treatment.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer Relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 18825
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library 14/07/2004 National Education & Information Films 11445.00   658.8 CD105 23/09/2014 11445.00 23/09/2014 CD Rom

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