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Contents of
Technology in Marketing
Technology in Marketing
This list contains 11 titles
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Place hold
Business Analytics: Applications To Consumer Marketing
by
Kuruganti, Sandhya
Publication details:
New Delhi
McGraw Hill Education (India) Private Limited
2015
Availability:
Items available for loan:
Main Library
(1)
Call number:
005.74015 KUR
.
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Creating New Markets in the Digital Economy
by
NG, Irene C. L
Publication details:
Delhi
Cambridge University Press
2014
Availability:
Items available for loan:
Main Library
(1)
Call number:
658.834 NG
.
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(remove)
Digital Leapfrogs : how technology is reshaping consumer markets in India
by
Mahajan, Vijay
Publication details:
Haryana
Harper Business
2022
Availability:
Items available for loan:
Main Library
(1)
Call number:
658.834 MAH
.
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(remove)
Hi-Tech Hi-Touch Branding: Creating Brand Power in the Age of Technology
by
Temporal Paul
Lee K C
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Language:
ENG
Publication details:
Singapore
John Wiley
2001
Availability:
Items available for loan:
Main Library
(1)
Call number:
659 TEM/LEE
.
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Managing and Marketing Technology
by
Ford David
Saren Michael
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Language:
ENG
Publication details:
Singapore
Thomson Learning
2001
Availability:
Items available for loan:
Main Library
(1)
Call number:
658.8 For/Sar
.
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(remove)
Marketing High Technology
by
Davidow W H
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Language:
ENG
Publication details:
New York
Free Press
1986
Availability:
Items available for loan:
Main Library
(1)
Call number:
658.8 DAV
.
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Mobile Commerce : Technology, Theory, and Applications
by
Mennecke Brian E
Strader Troy
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Language:
ENG
Publication details:
London
Idea Group Publishing
2003
Availability:
Items available for loan:
Main Library
(1)
Call number:
658.84 Men/Str
.
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Mobile Marketing: How Mobile Technology is Revolutionizing Marketing, Communications and Advertising
by
Rowles Daniel
Edition:
2nd
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Publication details:
New Delhi
Kogan Page; 2 edition
2017
Availability:
Items available for loan:
Main Library
(1)
Call number:
658.8 ROW
.
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Recent Trends in Business And Technology Management
by
Jain Arjita
Laddha Seema
Baveja Navneet
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Language:
ENG
Publication details:
Navi Mumbai
NCRD's Sterling Institute of Management Studies
2013
Availability:
Items available for loan:
Main Library
(1)
Call number:
658 JAI/BAV
.
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Services Marketing: People, Technology, Strategy
by
Lovelock Christopher
Wirtz Jochen
Edition:
5th
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Language:
ENG
Publication details:
New Delhi
Pearson Education
2008
Availability:
Items available for loan:
Main Library
(5)
Call number:
658.8 LOV/WIR, ..
.
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The Sales Acceleration Formula: Using data, technology, and inbound selling to go from $0 to $100 million
by
Roberge, Mark
Material type:
Book
; Format:
print
; Literary form:
Not fiction
Publication details:
New Jersey
John Wiley & Sons Inc
2018
Availability:
Items available for loan:
Main Library
(1)
Call number:
658.81 ROB
.
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