HDFC Life: A Consumer's Quest for Justice: Case

By: Contributor(s): Material type: BookBookSeries: Vikalpa: The Journal for Decision MakersAnalytics: Show analyticsPublication details: India Sage Apr-Jun2023Description: Apr-Jun2023, Vol. 48 Issue 2, p142-159. 18pSubject(s): Online resources: Summary: VIVEK'S ORDEAL It was 19 March 2020, when Vivek was reminded of the approaching due date of premium payment for his term cover by his smartphone reminder. Keywords: Consumer Complaining Behaviour; Service Failure; Service Recovery EN Consumer Complaining Behaviour Service Failure Service Recovery 142 159 18 07/04/23 20230401 NES 230401 As he checked his mid-priced smartphone on a humid Wednesday morning, Vivek was excited to see a mail from HDFC Life. Since Vivek already had an open grievance with IRDAI for around a week, he visited the Centralized Public Grievance Redress and Monitoring System (CPGRAMS) of the Department of Administrative Reforms & Public Grievances ([4]), Govt. of India, and logged his complaint against the insurer (Exhibit 14). When the premium payment link was still not available, payment had yet not been made again, and the policy was still in an unauthorizedly lapsed state for no fault of his, Vivek wondered, whether and how could this be claimed as a resolution?
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VIVEK'S ORDEAL It was 19 March 2020, when Vivek was reminded of the approaching due date of premium payment for his term cover by his smartphone reminder. Keywords: Consumer Complaining Behaviour; Service Failure; Service Recovery EN Consumer Complaining Behaviour Service Failure Service Recovery 142 159 18 07/04/23 20230401 NES 230401 As he checked his mid-priced smartphone on a humid Wednesday morning, Vivek was excited to see a mail from HDFC Life. Since Vivek already had an open grievance with IRDAI for around a week, he visited the Centralized Public Grievance Redress and Monitoring System (CPGRAMS) of the Department of Administrative Reforms & Public Grievances ([4]), Govt. of India, and logged his complaint against the insurer (Exhibit 14). When the premium payment link was still not available, payment had yet not been made again, and the policy was still in an unauthorizedly lapsed state for no fault of his, Vivek wondered, whether and how could this be claimed as a resolution?

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