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1.
Evolution The Eight Truths of Marketing to Women by
  • Popcorn Faith
  • Marigold Lys
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New York Hyperion 2000
Availability: Items available for loan: Main Library (1)Call number: 658 POP/MAR.

2.
Gender Intelligent Retailer by
  • Yaccato Joanne Thomas
  • McSweeney Sean
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Canada John Wiley & Sons 2008
Availability: Items available for loan: Main Library (1)Call number: 658.87 YAC/McS.

3.
The she spot [electronic resource] : why women are the market for changing the world--and how to reach them / Lisa Witter and Lisa Chen ; foreword by Gary Hirshberg. by
  • Witter, Lisa
  • Chen, Lisa, 1973-
  • ebrary, Inc
Edition: 1st ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: San Francisco : Berrett-Koehler Publishers, c2008
Availability: Items available for loan: Main Library (1)Call number: 658.8/34082.

4.
How to market to women online [electronic resource] : case studies, tips and tactics. by
  • MarketingSherpa, Inc
  • ebrary, Inc
Series: Practical know-how & case studies
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Portsmouth, R.I. : MarketingSherpa, Inc., 2003
Availability: Items available for loan: Main Library (1).

5.
Boom [electronic resource] : marketing to the ultimate power consumer--the baby boomer woman / Mary Brown and Carol Orsborn ; foreword by Paco Underhill. by
  • Brown, Mary, 1959-
  • Orsborn, Carol
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : American Management Association, c2006
Availability: Items available for loan: Main Library (1)Call number: 658.8/34082.

6.
Building a housewife's paradise [electronic resource] : gender, politics, and American grocery stores in the twentieth century / Tracey Deutsch. by
  • Deutsch, Tracey
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chapel Hill : University of North Carolina Press, c2010
Availability: Items available for loan: Main Library (1)Call number: 381/.456413009730904.

7.
Marketing to women [electronic resource] : how to increase your share of the world's largest market / Marti Barletta. by
  • Barletta, Marti
  • ebrary, Inc
Edition: 2nd ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: [Chicago] : Dearborn Trade Pub., 2005
Availability: Items available for loan: Main Library (1)Call number: 658.8/04.

8.
Come buy, come buy [electronic resource] : shopping and the culture of consumption in Victorian women's writing / Krista Lysack. by
  • Lysack, Krista
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Athens : Ohio University Press, c2008
Availability: Items available for loan: Main Library (1)Call number: 820.9/3553.

9.
Consuming modernity [electronic resource] : gendered behaviour and consumerism before the baby boom / edited by Cheryl Krasnick Warsh and Dan Malleck. by
  • Warsh, Cheryl Lynn Krasnick, 1957-
  • Malleck, Dan
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Vancouver : UBC Press, 2013
Availability: Items available for loan: Main Library (1).

10.
Consuming angels [electronic resource] : advertising and Victorian women / Lori Anne Loeb. by
  • Loeb, Lori Anne
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : Oxford University Press, 1994
Availability: Items available for loan: Main Library (1)Call number: 659.1/042/094109034.

11.
Don't think pink [electronic resource] : what really makes women buy--and how to increase your share of this crucial market / Lisa Johnson, Andrea Learned. by
  • Johnson, Lisa, 1967-
  • Learned, Andrea
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : AMACOM, 2004
Availability: Items available for loan: Main Library (1)Call number: 658.8/34/082.

12.
Gender and consumption [electronic resource] : domestic cultures and the commercialisation of everyday life / edited by Emma Casey and Lydia Martens. by
  • Casey, Emma
  • Martens, Lydia
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Aldershot, England ; Burlington, VT : Ashgate, c2007
Availability: Items available for loan: Main Library (1)Call number: 305.43/640918210904.

13.
Food is love [electronic resource] : food advertising and gender roles in modern America / Katherine J. Parkin. by
  • Parkin, Katherine J
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Philadelphia [Pa.] : University of Pennsylvania Press, 2006
Availability: Items available for loan: Main Library (1)Call number: 659.19/66400973.

14.
Inside her pretty little head [electronic resource] : a new theory of female motivation and what it means for marketing / Jane Cunningham and Philippa Roberts. by
  • Cunningham, Jane, 1969-
  • Roberts, Philippa, 1966-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Cyan, 2006
Availability: Items available for loan: Main Library (1)Call number: 658.80082.

15.
Trillion-dollar moms [electronic resource] : marketing to a new generation of mothers / Maria T. Bailey and Bonnie W. Ulman. by
  • Bailey, Maria T
  • Ulman, Bonnie W
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chicago : Dearborn Trade Pub., c2005
Availability: Items available for loan: Main Library (1)Call number: 658.8/3/0852.

16.
Marianne in the market [electronic resource] : envisioning consumer society in fin-de-si�ecle France / Lisa Tiersten. by
  • Tiersten, Lisa, 1959-
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Berkeley : University of California Press, c2001
Availability: Items available for loan: Main Library (1)Call number: 339.4/7/0820944.

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