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Strategic Customer Management: Integrating Relationship Marketing and CRM by
  • Payne Adrian
  • Frow Pennie
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Cambridge University Press 2013
Availability: Items available for loan: Main Library (1)Call number: 658 PAY/FRO.
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Strategic Customer Management by
  • Payne, Adrian
Publication details: New Delhi Cambridge University Press 2013
Availability: Items available for loan: Main Library (1)Call number: 658.8 PAY.

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