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1.
Social Media Marketing: Strategies for Engaging in Facebook, Twitter and Other Social Media by
  • Evans Liana Li
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Pearson 2011
Availability: Not available: Main Library: Checked out (1).

2.
Socialnomics: How Social Media Transforms The Way We Live and Do Business by
  • Qualman Erik
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Jersey John Wiley & Sons 2011
Availability: Not available: Main Library: Lost (1).

3.
Impact of Social Media on Consumer Loyalty for Buying products by
  • Prabhu Amit
Material type: Mixed materialsMixed materials
Language: ENG
Publication details: MMS (Marketing) 30 2012
Availability: Items available for loan: Main Library (1)Call number: .

4.
Social Media Handbook: Policies and best practices by
  • Flynn, Nancy
Publication details: New Delhi Wiley India Private Limited 2012
Availability: Items available for loan: Main Library (1)Call number: 659 FLY.

5.
Customizing Social Media Marketing
Material type: Article Article; Format: print
Availability: Items available for loan: Main Library (1).

6.
Social Organization by
  • Bradley, Anthony J
Publication details: Boston Harvard Business Review Press 2011
Availability: Items available for loan: Main Library (1)Call number: 658.8 BRA.

7.
The social media management handbook [electronic resource] : everything you need to know to get social media working in your business / Nick Smith and Robert Wollan ; with Catherine Zhou. by
  • Smith, Nick, 1962-
  • Wollan, Robert, 1957-
  • Zhou, Catherine
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2010
Availability: Items available for loan: Main Library (1)Call number: 658.8/72.

8.
Social media marketing [electronic resource] : an hour a day 2nd edition / Dave Evans. by
  • Evans, Dave D
  • ebrary, Inc
Edition: 2nd ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, IN : Wiley, 2012
Availability: Items available for loan: Main Library (1).

9.
Social media marketing for dummies [electronic resource] : eLearning kit / by Phyllis Khare. by
  • Khare, Phyllis
  • ebrary, Inc
Series: --For dummies
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2012
Other title:
  • Social media marketing eLearning kit for dummies
Availability: Items available for loan: Main Library (1).

10.
Managing the new customer relationship [electronic resource] : strategies to engage the social customer and build lasting value / Ian H. Gordon. by
  • Gordon, Ian H
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2013
Availability: Items available for loan: Main Library (1).

11.
Social media marketing [electronic resource] : the next generation of business engagement / Dave Evans; with Jake McKee. by
  • Evans, Dave, 1956-
  • McKee, Jake
  • ebrary, Inc
Edition: 1st ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley Technology Pub., c2010
Availability: Items available for loan: Main Library (1)Call number: 658.8/72.

12.
Social media and the rebirth of PR : the emergence of social media as a change driver for PR / Iliyana Stareva. by
  • Stareva, Iliyana [author.]
Material type: Text Book; Format: available online remote; Literary form: Not fiction
Publisher: Hamburg, Germany : Anchor Academic Publishing, 2014Copyright date: �2014
Availability: Items available for loan: Main Library (1)Call number: 658.872.

13.
ROI of $ocial media [electronic resource] : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos. by
  • Powell, Guy R
  • Groves, Steven
  • Dimos, Jerry
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Singapore : John Wiley & Sons (Asia), c2011
Other title:
  • ROI of social media
  • Return of investment of social media
Availability: Items available for loan: Main Library (1)Call number: 658.802.

14.
Perspectives on social media marketing [electronic resource] : the agency perspective/the brand perspective / Stephanie Agresta, B. Bonin Bough. by
  • Agresta, Stephanie
  • Bough, B. Bonin
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Boston, MA : Course Technology, c2011
Availability: Items available for loan: Main Library (1).

15.
Social business by design [electronic resource] : transformative social media strategies for the connected company / Dion Hinchcliffe, Peter Kim ; foreword by Jeff Dachis. by
  • Hinchcliffe, Dion
  • Kim, Peter, 1974-
  • ebrary, Inc
Edition: 1st ed.
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: San Francisco : Jossey-Bass, 2012
Availability: Items available for loan: Main Library (1)Call number: 658.8/72.

16.
Social media marketing [electronic resource] : an hour a day / Dave Evans. by
  • Evans, Dave, 1956-
  • ebrary, Inc
Series: Serious skills
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Indianapolis, Ind. : Wiley, c2008
Availability: Items available for loan: Main Library (1).

17.
The Art of Digital Marketing by
  • Dodson, Ian
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley 2017
Availability: Items available for loan: Main Library (1)Call number: 658.8 DOD.

18.
Internet Marketing by
  • Maity, Moutusy
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press 2017
Availability: Items available for loan: Main Library (1)Call number: 658.84 MAI.

19.
Social Media Marketing by
  • Zimmerman Jan
Edition: 4th
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley 2017
Availability: Not available: Main Library: Checked out (1).

20.
Digital Marketing by
  • Gupta, Seema
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education(India) Pvt Ltd 2018
Availability: Not available: Main Library: Checked out (1).

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