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Predecisional Distortion of Product Information by
  • Russo Edward, Meloy Margaret,Medvec Victoria
Material type: Article Article
Language: ENG
Publication details: Journal of Marketing Research Nov-98 0
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Availability: Items available for loan: Main Library (1)Call number: .

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Impact of Standards Competition on Consumers : Effectiveness of Product Information and Advertising Formats. (With Abstract) by
  • Chakravarti Amitav
Series: ; XLIII
Edition: 2
Material type: Article Article
Language: ENG
Publication details: May 2006 0
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Availability: Items available for loan: Main Library (1)Call number: Cha.

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