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Marketing of Services by
  • Nair R
Material type: Article Article
Language: ENG
Publication details: Facts for You Apr-99 0
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Availability: Items available for loan: Main Library (1)Call number: .

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2.
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Persuaders by
  • Khandekar-Kohli Vanita
Series: ; 26
Edition: 17
Material type: Article Article
Language: ENG
Publication details: 18 Sep 2006 0
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Availability: Items available for loan: Main Library (1)Call number: Kha.

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3.
Services Marketing : Integrating Customer Focus Across the Firm by
  • Zeithaml, Valarie A
  • Bitner, Mary Jo
  • Gremler, Dwayne D
  • Pandit, Ajay
Edition: 6th ed.
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education(India) Pvt Ltd 2016
Availability: Items available for loan: Main Library (1)Call number: 658.8 ZEI. Not available: Main Library: Checked out (2).

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