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1.
Preference for Domestic Goods : A Study of Consumer Ethnocentrism by
  • Upadhyay Yogesh
Series: ; 10
Edition: 3
Material type: Article Article
Language: ENG
Publication details: Jul-Sep 2006 0
Availability: Items available for loan: Main Library (1)Call number: Upa.

2.
Turning Content Viewers into Subscribers by
  • Zalmanson, Lior
  • Oestreicher-Singer, Gal
Source: MIT Sloan Management Review, 57(3) , Spring 2016
Material type: Article Article; Format: print
Publication details:
Availability: Items available for loan: Main Library (1).

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