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Toward a better understanding of the role of value in markets and marketing [electronic resource] / edited by Stephen L. Vargo, Robert F. Lusch.

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Material type: Book

BookSeries: Review of marketing research. Special issue ; v. 9Publication details: Bingley, U.K. : Emerald, 2012.Edition: 1st edDescription: xv, 252 p. : illSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
E-Books	Main Library		Available		EB2891

Includes bibliographical references.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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