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	1.	No cover image available Development of Family Triadic Measures for Children's Purchase Influence by Kim Chankon Material type: Article Language: ENG Publication details: JMR Aug-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	2.	No cover image available Using Market-Level Data to Understand Promotion Effects in a Nonlinear Model by Christen,Gupta Material type: Article Language: ENG Publication details: JMR Aug-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	3.	No cover image available Dimensions of Brand Personality by Aaker J L Material type: Article Language: ENG Publication details: JMR Aug-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	4.	No cover image available Understanding Cooperative Advertising Participation Rates in Conventional Channels by B.Mark & John G Material type: Article Language: ENG Publication details: JMR Aug-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	5.	No cover image available Feature-Based Approach to Market Segmentation Via Overlapping K-Centroids Clustering by Chaturvedi A,Carroll J.D Material type: Article Language: ENG Publication details: JMR Aug-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	6.	No cover image available Kalman Filter Estimation of New Product Diffusion Models by Xie Jinhong Material type: Article Language: ENG Publication details: JMR Aug-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	7.	No cover image available Household-Level Television Advertising Exposure Model by Abe Makoto Material type: Article Language: ENG Publication details: JMR Aug-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	8.	No cover image available Rethinking Market Research: Putting People Back In by Zaltman Gerald Material type: Article Language: ENG Publication details: JMR Nov-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	9.	No cover image available Interpreting Consumers by Thompson Criag Material type: Article Language: ENG Publication details: JMR Nov-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	10.	No cover image available New Products, Upgrades,& New Releases by Padmanabhan V Material type: Article Language: ENG Publication details: JMR Nov-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	11.	No cover image available Can Advertising Copy Make FSI Coupons More Effective ? by Leclerc F Material type: Article Language: ENG Publication details: JMR Nov-97 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	12.	No cover image available Distance Representations of Consumer Perceptions : Evaluating Appropriateness by Using Diagnostics by Ghosh Sanjay Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	13.	No cover image available How Brand Names Affect the Demand for Twin Automobiles by Sullivan M W Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	14.	No cover image available Consumers' Perceptions of the Assortment Offered in a Grocery Category by Broniarozyk S Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	15.	No cover image available Investigating Consumers' Tendency to Combine Multiple Shopping Purpose and Destinations by Dellart B Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	16.	No cover image available Determining Segmentation in Sales Response Across Consumer Purchase Behaviors by Bucklin R Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	17.	No cover image available Simulation Experiments in Choice Simplification : The Effects of Task and Context on Forecasting Performance by Andrews R Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	18.	No cover image available The Impact of Advertising Positioning Strategies on Consumer Price Sensitivity by Kalra A Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	19.	No cover image available Interdependence, Punitive Capability, and the Reciprocation of Punitive Actions in Channel Relationships by Kumar N Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)
	20.	No cover image available An Integrated Approach Toward the Spatial Modeling of Perceived Customer Value by Sinha I Material type: Article Language: ENG Publication details: JMR May-98 0 Online access: Click here to access online Availability: Items available for loan: Main Library (1)Call number: . Place hold Add to cart (remove)

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Your search returned 70 results.