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1.
Buying Behaviour of Youth in Mumbai with respect to Smartphones and Tablets by
  • Narayan Kailash
Material type: Mixed materialsMixed materials
Language: ENG
Publication details: PGDM (Marketing) 45 2011
Availability: Items available for loan: Main Library (1)Call number: .

2.
Brand Loyalty of Customers in Smartphone Brands by
  • Kumar, S Santosh
  • Menon, Rahul P
Source: Indian Journal of Marketing; 47(3) March 2017
Material type: Article Article; Format: print
Publication details:
Availability: Items available for loan: Main Library (1).

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