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Role of Brand Image and Switching Cost on Customer Satisfaction-Loyalty Dyadic in the Mid-Market Hotel Sector by
  • Jana, Abhisek
Source: Indian Journal of Marketing, 49(9) Sep 2016
Material type: Article Article; Format: print
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Market Concentration and Firm Performance : Evidences from the Indian Life Insurance Industry by
  • Chakraborty,Joy
Source: Indian Journal of Finance RDC Lib, 10(9) Sep 2016
Material type: Article Article; Format: print
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