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1.
Social Marketing - Awareness And Satisfaction Levels Of Government Aided Health Insurance Project In Rural Tamil Nadu by
  • Swaminathan, T N; Viswanathan, P K
Series: ; 45(6)
Material type: Article Article; Format: print
Availability: Items available for loan: Main Library (1).

2.
Social Marketing - Predicting the Impact of Government Aided Health Insurance Project in Rural Tamil Nadu by
  • Swaminathan, T. N
Source: Indian Journal of Marketing, 46(9) Sep 2016
Material type: Article Article; Format: print
Publication details:
Availability: Items available for loan: Main Library (1).

3.
Key Drivers of Purchase Intent by Indian Consumers in Omni-Channel Shopping by
  • Rajan, C. R
  • Swaminathan, T. N
  • Pavithra, M. R
Source: Indian Journal of Marketing; 47(5) May 2017
Material type: Article Article; Format: print
Publication details:
Availability: Items available for loan: Main Library (1).

4.
Digital Marketing : From Fundamentals to Future by
  • Kumar, Karthik
  • Swaminathan, T. N
Publication details: Delhi Cengage Learning India Pvt. Ltd. 2019
Availability: Items available for loan: Main Library (1)Call number: 658.8 KUM.

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