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1.
Customer Experience Management by
  • Schmitt Bernd H
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Jersey John Wiley 2003
Availability: Items available for loan: Main Library (1)Call number: 658.8 Sch.

2.
Big Think Strategy: How to Leverage Bold Ideas and Leave Small Thinking Behind by
  • Schmitt Bernd H
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Boston Harvard Business School Press 2007
Availability: Items available for loan: Main Library (2)Call number: 658 SCH, ...

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