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Valenced Comparisons by
  • Jain Shailendra Pratap
  • Posavac Steven S
Series: ; XLI
Edition: 1
Material type: Article Article
Language: ENG
Publication details: Feb 2004 0
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Availability: Items available for loan: Main Library (1)Call number: Jai/Pos.

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Cracking the code [electronic resource] : leveraging consumer psychology to drive profitability / Steven S. Posavac, editor. by
  • Posavac, Steven S, 1969-
  • Society for Consumer Psychology
  • ebrary, Inc
Material type: Text Book; Format: electronic available online remote; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, 2011
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Availability: Items available for loan: Main Library (1)Call number: 658.8/342.

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