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1.
Marketing Management by
  • Kotler Philip
  • Keller Kevin Lane
Edition: 12th
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Prentice Hall Of India 2005
Availability: Items available for loan: Main Library (3)Call number: 658.8 Kot/Kel, ... Not available: Main Library: Withdrawn (2).

2.
Strategic Brand Management: Building, Measuring and Managing Brand Equity by
  • Keller, Kevin Lane
Edition: 2nd ed.
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Delhi Pearson Education 2003
Availability: Items available for loan: Main Library (2)Call number: 659 Kel, ... Not available: Main Library: Lost (1).

3.
Strategic Brand Management: Building Measuring and Managing Brand Equity by
  • Keller Kevin Lane
Edition: 2nd
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Prentice Hall Of India 2007
Availability: Items available for loan: Main Library (3)Call number: 659 Kel, ...

4.
Marketing Management by
  • Kotler Philip
  • Keller Kevin Lane
Edition: 13th
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Prentice Hall Of India 2008
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT/KEL. Not available: Main Library: Checked out (1).

5.
Strategic Brand Management : Building Measuring and Managing Brand Equity by
  • Keller Kevin Lane
Edition: 3rd
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Prentice Hall Of India 2008
Availability: Items available for loan: Main Library (2)Call number: 659 KEL, ...

6.
Marketing Management by
  • Kotler Philip
  • Keller Kevin Lane
Edition: 13th
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: London Pearson Prentice Hall 2009
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT/KEL.

7.
Best Practice Cases in Branding: Lessons from the World's Strongest Brands by
  • Keller Kevin Lane
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Pearson Education 2008
Availability: Items available for loan: Main Library (1)Call number: 659 KEL.

8.
Six Sigma Handbook: A Comlete Guide for Green Belts, Black Belts, and Managers at all Levels by
  • Pyzdek Thomas
  • Keller Paul
Edition: 3rd
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Tata McGraw-Hill 2010
Availability: Items available for loan: Main Library (1)Call number: 658.562 PYZ/KEL.

9.
Marketing Management by
  • Kotler Philip
  • Keller K L
Edition: 12th
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Delhi Pearson Education 2006
Availability: Items available for loan: Main Library (13)Call number: 658.8 Kot/Kel, ... Not available: Main Library: Checked out (2). Main Library: Withdrawn (1).

10.
Framework for Marketing Management by
  • Kotler Philip
  • Keller Kevin Lane
Edition: 4th
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Pearson 2011
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT/KEL.

11.
Marketing Management by
  • Kotler Philip
  • Keller Kevin L
Edition: 14th
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Delhi Pearson 2012
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT/KEL.

12.
Strategic Brand Management: Building Measuring and Managing Brand Equity by
  • Keller Kevin Lane
  • Parameswaran M G
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Delhi Pearson 2012
Availability: Items available for loan: Main Library (4)Call number: 659 KEL/PAR, ...

13.
Marketing Management by
  • Kotler Philip
  • Koshy Abraham
  • Keller Kevin Lane
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Mumbai Pearson 2012
Availability: Items available for loan: Main Library (4)Call number: 658.8 KOT, ... Not available: Main Library: Checked out (1).

14.
One Thing by
  • Keller Gary
  • Papasan Jay
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: UK John Murray 2013
Availability: Items available for loan: Main Library (2)Call number: 658 KEL/PAP, ...

15.
Marketing Management: A South Asian Perspective by
  • Kotler Philip
  • Koshy Abraham
  • Keller Kevin Lane
Edition: 12th
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Pearson Education 2007
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT/KEL.

16.
Management Accounting for Profit Control by
  • Keller Wayne
Edition: 2nd
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Tata McGraw Hill 1977
Availability: Items available for loan: Main Library (1)Call number: 658.1511 KEL.

17.
Three Questions you Need to Ask about your Brand by
  • Keller K L
  • Tybout Alice
  • Sternthal Brian
Series: ; 80
Edition: 9
Material type: Article Article; Format: print
Language: ENG
Publication details: Harvard Business Review Sept 2002
Availability: Items available for loan: Main Library (1)Call number: Kel/Ste.

18.
The Effects of Brand Name Suggestiveness on Advertising Recall by
  • Keller Kevin Lane, Heckler Susan,& Houston Michae
Material type: Article Article
Language: ENG
Publication details: Journal Of Marketing Jan-98 0
Availability: Items available for loan: Main Library (1)Call number: .

19.
Marketing Management by
  • Kotler Philip
  • Keller Kevin Lane
Edition: 12th
Material type: Film Film; Type of visual material:
Language: ENG
Publication details: New Delhi Pearson Education 2006
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT/KEL.

20.
Marketing Management by
  • Kotler Philip
  • Keller Kevin Lane
Edition: 12th
Material type: Film Film; Type of visual material:
Language: ENG
Publication details: New Delhi Pearson Education 2006
Availability: Items available for loan: Main Library (1)Call number: 658.8 KOT/KEL.

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