Emotions, advertising and consumer choice [electronic resource] / Flemming Hansen & Sverre Riis Christensen ; with research assistance by Steen Lundsteen.

By: Contributor(s): Material type: BookBookPublication details: [Denmark] : Copenhagen Business School Press, 2007.Edition: 1st edDescription: 462 p. : illSubject(s): Genre/Form: DDC classification:
  • 658.8/342 22
LOC classification:
  • HF5415.32 .H37 2007eb
Online resources:
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Item type Current library Call number Status Date due Barcode
E-Books E-Books Main Library 658.8/342 (Browse shelf(Opens below)) Available

Includes bibliographical references (p. [431]-462).

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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