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1.
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Emotion and Reason in Consumer Behavior by
  • Chaudhuri Arjun
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: USA Butterworth Heinemann 2006
Availability: Items available for loan: Main Library (1)Call number: 658.8 Cha.

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2.
Emotion and Reason in Consumer Behavior by
  • Chaudhuri Arjun
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Butterworth-Heinemann 2007
Availability: Items available for loan: Main Library (1)Call number: 658.834 Cha.

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