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1.
Brand Hijack : Marketing without Marketing by
  • Wipperforth Alex
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Delhi Penguin Portfolio 2005
Availability: Items available for loan: Main Library (1)Call number: 659 Wip.

2.
Smart Leadership : Insights for CEOs by
  • Piramal Gita
  • Netarwala Jennifer
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2005
Availability: Items available for loan: Main Library (3)Call number: 658.3 Pir/Net, ...

3.
Satisfaction by
  • Denove Chris
  • Power J D
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Delhi Penguin Portfolio 2006
Availability: Items available for loan: Main Library (1)Call number: 658.8 DEN/POW.

4.
Break Free : Discover your Leadership Signature by
  • Chatterjee Debashis
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Delhi Penguin Portfolio 2006
Availability: Items available for loan: Main Library (1)Call number: 658.3 CHA.

5.
Marketing as Strategy by
  • Kumar, Nirmalya
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Penguin Portfolio 2004
Availability: Items available for loan: Main Library (3)Call number: 658.8 KUM, ...

6.
Building India with Partnership by
  • Kantha Sharmila
  • Ray Subhajyoti
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2005
Availability: Items available for loan: Main Library (1)Call number: 658 KAN/RAY.

7.
View from the Outside by
  • Chidambaram P
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2007
Availability: Items available for loan: Main Library (1)Call number: 330 Chi.
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8.
Turnaround Excellence by
  • Maheshwari Sunil Kumar
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2007
Availability: Items available for loan: Main Library (1)Call number: 658 Mah.

9.
Case of the Bonsai Manager Lessons from Nature on Growing by
  • Gopalakrishnan, R
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Penguin Portfolio 2007
Availability: Items available for loan: Main Library (2)Call number: 658.3 GOP, ...

10.
Games Indians Play : Why we are the Way we are by
  • Raghunathan V
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2006
Availability: Items available for loan: Main Library (1)Call number: 658 RAG.

11.
What the Customer wants you to know by
  • Charan Ram
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Noida Penguin Portfolio 2007
Availability: Items available for loan: Main Library (2)Call number: 658.8 CHA, ...

12.
Go Kiss the World by
  • Bagchi Subroto
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2008
Availability: Items available for loan: Main Library (1)Call number: 658.3 Bag.

13.
We are like that only : Understanding the Logic of Consumer India by
  • Bijapurkar Rama
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: London Penguin Portfolio 2007
Availability: Items available for loan: Main Library (6)Call number: 658.8 BIJ, ...

14.
Century of Trust : The Story of TATA Steel by
  • Mukherjee Rudrangshu
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2008
Availability: Items available for loan: Main Library (1)Call number: 658 MUK.

15.
Peter Principles (P) by
  • Peter Laurence J
  • Hull Raymond
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: USA Penguin Portfolio 2007
Availability: Not available: Main Library: Lost (1).

16.
Andy Grove: The Life and Times of an American Intel Leadership and Life by
  • Tedlow Richard S
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2009
Availability: Items available for loan: Main Library (1)Call number: 658 TED.

17.
Brands under Fire by
  • Arthur Ivan
  • Mathews Kurien
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: USA Penguin Portfolio 2008
Availability: Items available for loan: Main Library (1)Call number: 659 ART/MAT.

18.
Professional by
  • Bagchi Subroto
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2009
Availability: Items available for loan: Main Library (2)Call number: 658.3 BAG, ...

19.
Future of Competition : Co-Creating Unique Value with Customers by
  • Prahalad C K
  • Ramaswamy Venkat
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Delhi Penguin Portfolio 2004
Availability: Items available for loan: Main Library (1)Call number: 658 PRA/RAM.

20.
Games Indians Play: why We Are the Way We Are by
  • Raghunathan V
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Penguin Portfolio 2006
Availability: Items available for loan: Main Library (2)Call number: 658 Rag, ...

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