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401.
Eighteen Brand Astras: using brand abilities as weapons for crisp brand building by
  • Kapoor, Jagdeep
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage | Response Books 2003
Availability: Items available for loan: Distance Learning (1)Call number: 659 KAP.

402.
Hands on Social Marketing by
  • Weinreich N K
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Sage Pub. 1999
Availability: Items available for loan: Distance Learning (1).

403.
Rural Marketing: targeting the non-urban consumer by
  • Velayudhan, Sanal Kumar
Edition: 2nd ed.
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Response Books 2007
Availability: Items available for loan: Distance Learning (1)Call number: 338.1 VEL.
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404.
Cases in Organisational Behaviour by
  • Seijts Gerard H
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Pub 2006
Availability: Items available for loan: Distance Learning (1)Call number: 658.4 SEI.

405.
HRD Score Card 2500 based on HRD Audit by
  • Rao T V
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage 2008
Availability: Items available for loan: Distance Learning (1)Call number: 658.3 RAO.

406.
Human Bondage: tracing its roots in india by
  • Mishra Lakshmidhar
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage 2011
Availability: Items available for loan: Distance Learning (1)Call number: 658.3 MIS.

407.
Branding in A Competitive Marketplace by
  • Baisya Rajat K
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage
Availability: Items available for loan: Distance Learning (1)Call number: 658.8 BAI.

408.
Indian Economy in Transition by
  • Janakrajan S., ed
  • Venkatachalam L., ed. Saleth R. Maria, ed
Publication details: New Delhi Sage Publication 2015
Availability: Items available for loan: Main Library (1)Call number: 330 JAN\VEN.

409.
The Definitive Book of Branding by
  • Kompella Kartikeya, ed
Publication details: New Delhi Sage Publication 2014
Availability: Not available: Main Library: Checked out (1).

410.
Research Methodology by
  • Kumar Ranjit
Edition: 4th ed.
Publication details: New Delhi Sage Publication 2014
Availability: Items available for loan: Main Library (2)Call number: 001.42 KUM, ...

411.
Accidental Scholar by
  • Sheth, Jagdish
Publication details: New Delhi Sage Publication 2014
Availability: Items available for loan: Main Library (1)Call number: 658 SHE.

412.
Intellectual Property and Business by
  • Ryder, Rodney D
Publication details: New Delhi Sage Publication 2014
Availability: Items available for loan: Main Library (2)Call number: 658.12 RYD, ...

413.
Challenge and Strategy: Rethinking India's Foreign Policy by
  • Sikri, Rajiv
Publication details: New Delhi Sage Publication 2009
Availability: Items available for loan: Main Library (1)Call number: 330 SIK.

414.
Key Concepts in Human Resource Management by
  • Martin, John
Publication details: New Delhi Sage Publication 2010
Availability: Items available for loan: Main Library (1)Call number: 658.3 MAR.

415.
Indian News Media: From Observer to Participant by
  • Rodrigues, Usha M
  • Ranganathan Maya
Publication details: New Delhi Sage Publication 2015
Availability: Items available for loan: Main Library (1)Call number: 659 ROD/RAN.

416.
Qualitative Research in Management: methods and experiences by
  • Gupta, Rajen K., ed
  • Awasthy Richa
Publication details: New Delhi Sage Publication 2015
Availability: Items available for loan: Main Library (1)Call number: 001.42 GUP/AWA.

417.
10 Commandments for Family Business by
  • Ramachandran, Kavil
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publication 2015
Availability: Items available for loan: Main Library (2)Call number: 658 RAM, ...

418.
Environment and Fiscal Reforms in India by
  • Srivastava, D. K., ed
  • Kavi Kumar K.S
Publication details: New Delhi Sage Publication 2014
Availability: Items available for loan: Main Library (1)Call number: 330 SRI.

419.
Introducing Public Relations: Theory and Practice by
  • Butterick Keith
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage 2011
Availability: Items available for loan: Main Library (2)Call number: 659.2 BUT, ...

420.
Synergy of Microfinance by
  • Nayak, Binod B
Publication details: New Delhi Sage Publication 2015
Availability: Items available for loan: Main Library (1)Call number: 658.15 NAY.

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