TI Cycles: New Product Strategy (A) Case Analysis
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Item type | Current library | Call number | Status | Date due | Barcode |
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Main Library Online Access | Available | Case Analysis 82 |
Presents an article which comments on the article "TI Cycles: New Product Strategy (A)," by Mukund R. Dixit and Abhinandan K. Jain which appeared in the first quarter 2003 issue of the periodical "Vikalpa." Analysis on the business and management context in which the TI Cycles company operates; Level of product innovation of TI Cycles; Level of competition in the market; Discussion on the strategy of the company; Product development competencies at TI Cycles; Supply chain management of the company.
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