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Why customers do what they do : who they are, why they buy, and how you can anticipate their every move /
Material type:
BookPublication details: New York : McGraw-Hill, c2006.Description: vii, 184 pISBN: - 0071460365
- 658.834 COH
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Main Library | 658.834 COH (Browse shelf(Opens below)) | Available | 117834 |
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| 658.834 CHU Commentary on Consumer Behaviour | 658.834 CHU Consumer Buyer Behaviour | 658.834 CLA/NEW Creating Citizen Consumers: Changing Publics and Changing Public Services | 658.834 COH Why customers do what they do : who they are, why they buy, and how you can anticipate their every move / | 658.834 COW The gold standard : giving your customers what they didn't know they wanted | 658.834 EAS/WRI Consumer Behaviour: Applications in Marketing | 658.834 ENG Consumer Behavior |
Includes index.
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