Harnessing the Secret Structure of Innovation.
Material type:
Item type | Current library | Call number | Status | Date due | Barcode |
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Main Library | Available | AR16484 |
The article discusses how companies develop smarter innovation strategies for sustained success in their business. It presents research by the authors on the underlying structure of successful innovation aimed at identifying key information signals to come up with an advantaged innovation strategy. A five-step process for the development of innovation strategy includes choosing space, selecting strategy and applying that innovation strategy.
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