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Research Methodology

By: Contributor(s): Material type: Continuing resourceContinuing resourcePublication details: Vikas Publishing House 2016 New DelhiEdition: 2nd edDescription: xxx, 789p. CD ROMISBN:
  • 9789325982390
Subject(s): DDC classification:
  • 001.42 CHA
Summary: The second edition of the book Research Methodology: Concepts and Cases provides an updated, comprehensive, and stepwise understanding of the research processes with a balanced blend of theory, techniques and illustrations from a wide cross-section of businesses in India. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers. The conceptual base has been provided in a comprehensive, yet simplistic way, addressing even the minutest explanations required by the reader. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource, and operations.
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Item type Current library Collection Call number Status Date due Barcode
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 118726
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 118725
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 118729
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 118727
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 118728
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Checked out 15/03/2024 115609
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 114634
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Checked out 08/02/2025 114630
Book Book Main Library Research Methodology Reference book 001.42 CHA (Browse shelf(Opens below)) Available 114632
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 114633
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 114631
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 98955
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 98956
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 98953
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Checked out 20/01/2018 98951
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 98952
Book Book Main Library Research Methodology Text book 001.42 CHA (Browse shelf(Opens below)) Available 98954
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001.42 CHA Research Methodology 001.42 CHA Research Methodology 001.42 CHA Research Methodology 001.42 COO Business Research Methods 001.42 COO Business Research Methods 001.42 COO Business Research Methods

The second edition of the book Research Methodology: Concepts and Cases provides an updated, comprehensive, and stepwise understanding of the research processes with a balanced blend of theory, techniques and illustrations from a wide cross-section of businesses in India. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers. The conceptual base has been provided in a comprehensive, yet simplistic way, addressing even the minutest explanations required by the reader. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource, and operations.

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