How to Transform an Ordinary Tech Firm into an Innovation Powerhouse
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ArticlePublication details: Description: 1-9pSubject(s):
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i-manager's Journal on Management. 10(2) September-November 2015Summary: Organizations that thrive in the highly competitive knowledge economy will need to employ the most creative people. A good idea could easily generate billions in profits for a company; being slow to adapt to changing conditions can destroy a firm. Innovative, engaged people are invaluable to an organization but have options and can easily find another job if dissatisfied. This paper describes what upper management must do to create a culture in which creative people are engaged, satisfied, and thrive.
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Main Library | Available | AR14656 |
Organizations that thrive in the highly competitive knowledge economy will need to employ the most creative people. A good idea could easily generate billions in profits for a company; being slow to adapt to changing conditions can destroy a firm. Innovative, engaged people are invaluable to an organization but have options and can easily find another job if dissatisfied. This paper describes what upper management must do to create a culture in which creative people are engaged, satisfied, and thrive.
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