Advertising on trial [electronic resource] : consumer activism and corporate public relations in the 1930s / Inger L. Stole.
Material type:
- Consumer activism and corporate public relations in the 1930s
- 659.1/0973/09043 22
- HF5813.U6 S77 2006eb
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659.10951 Brand new China | 659.1/0952 5,110 days in Tokyo and everything's hunky-dory | 659.1/0973 Personalities and products | 659.1/0973/09043 Advertising on trial | 659.1/11 Advertising account planning | 659.1/13 Underdog advertising | 659.1314 BAR Principles of Retailing |
Includes bibliographical references (p. [209]-277) and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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