Marketing research with SAS enterprise guide [electronic resource] / Kristof Coussement, Nathalie Demoulin and Karine Charry.
Material type:
- 658.8/3028553 23
- HF5415.2 .C645 2011eb
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658.83 ZIK/WAR Marketing Research | 658.83 ZIK/WAR Marketing Research | 658.8/3/015118 Quantitative models in marketing research | 658.8/3028553 Marketing research with SAS enterprise guide | 658.8/3/0852 Trillion-dollar moms | 658.8/3/0952 Business networks in Japan | 658.832 FIN Essentials of Cost Accounting for Health Care Organizations |
Includes bibliographical references and index.
Getting started with SAS enterprise guide -- Descriptive analysis -- Exploratory factor analysis -- Cluster analysis -- Hypothesis testing -- Correlations -- Regression analysis -- Discriminant analysis.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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