High performance marketing [electronic resource] : bringing method to the madness of marketing / Naras Eechambadi.

By: Contributor(s): Material type: BookBookPublication details: Chicago : Dearborn Trade Pub., 2005.Description: xvi, 271 pSubject(s): Genre/Form: DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .E39 2005eb
Online resources:
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Includes bibliographical references and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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