The daily you [electronic resource] : how the new advertising industry is defining your identity and your worth / Joseph Turow.
Material type:
BookPublication details: New Haven : Yale University Press, c2011.Description: xi, 234 pSubject(s): Genre/Form: DDC classification: - 659.1 23
- HF5415.32 .T945 2011eb
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| 659.1 Storyscaping : | 659.1 The great American blow-up | 659.1 When ads work | 659.1 The daily you | 659.1 Pictorial metaphor in advertising | 659.1 AAK Advertising Management | 659.1 AAK Advertising Management |
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2012. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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