Intellectual property strategy [electronic resource] / John Palfrey.
Material type:
- 658.15/2 22
- HD53 .P35 2012eb
Item type | Current library | Call number | Status | Date due | Barcode |
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Main Library | 658.15/2 (Browse shelf(Opens below)) | Available |
Includes bibliographical references and index.
Executive summary -- Why intellectual property matters -- Recommendation #1: treat intellectual property as a core asset class -- Recommendation #2: benefit from the intellectual property of others legally -- Recommendation #3: create freedom of action through intellectual property -- Recommendation #4: establish a flexible intellectual property strategy -- The special case of the non-profit -- Future outlook -- Afterword: what the author really thinks.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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