Future savvy [electronic resource] : identifying trends to make better decisions, manage uncertainty, and profit from change / Adam Gordon.

By: Contributor(s): Material type: BookBookPublication details: New York : American Management Association, c2009.Description: x, 294 p. : illSubject(s): Genre/Form: DDC classification:
  • 658.4/012 22
LOC classification:
  • HD30.27 .G67 2009eb
Online resources:
Contents:
Recognizing forecast intentions -- The quality of information : how good is the data? -- Bias traps : how and why interpretations are spun -- Zeitgeist and perception : how we can't escape our own mind -- The power of user utility : how consumers drive and block change -- Drivers, blockers, and trends -- The limits of quantitative forecasting -- A systems perspective in forecasting -- Alternative futures : how it's better to be vaguely right than exactly wrong -- Applying forecast filtering -- Questions to ask of any forecast.
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Item type Current library Call number Status Date due Barcode
E-Books E-Books Main Library 658.4/012 (Browse shelf(Opens below)) Available

Includes bibliographical references (p. 285-287) and index.

Recognizing forecast intentions -- The quality of information : how good is the data? -- Bias traps : how and why interpretations are spun -- Zeitgeist and perception : how we can't escape our own mind -- The power of user utility : how consumers drive and block change -- Drivers, blockers, and trends -- The limits of quantitative forecasting -- A systems perspective in forecasting -- Alternative futures : how it's better to be vaguely right than exactly wrong -- Applying forecast filtering -- Questions to ask of any forecast.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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