Maximize your social : one-stop guide to building a social media strategy for marketing and business success / Neal Schaffer.
Material type:
BookPublisher: Hoboken, New Jersey : Wiley, 2013Description: 1 online resource (226 pages)Content type: - text
- computer
- online resource
- 9781118756638 (e-book)
- 658.8/72 23
- HF5415.1255 .S334 2013eb
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| 658.872 Treehugging 2.0 : | 658.8/72 International marketing review. | 658.872 Mobility for SAP / | 658.8/72 Maximize your social : | 658.8/72 Auditing social media | 658.8/72 Content to commerce | 658.8/72 Social business by design |
Includes index.
Introduction -- Reality check : the permeating trends of social media & social business -- A social media strategy : the framework for the ever-changing world of social media -- Determining objectives and background for your social -- Audit your social -- Acknowledgments.
Description based on online resource; title from PDF title page (ebrary, viewed October 7, 2013).
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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