The digital marketer : ten new skills you must learn to stay relevant and customer-centric / Larry Weber, Lisa Leslie Henderson ; foreword by George Colony.
Material type:
- text
- computer
- online resource
- 9781118760819 (e-book)
- 9781118760970 (e-book)
- 658.872 23
- HF5415.1265 .W434 2014eb
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658.8/72 Web copy that sells | 658.8/72 Always be testing | 658.8/72 Multi-screen marketing : | 658.872 The digital marketer : | 658.8/72 Branded! | 658.8/72 Social media marketing | 658.8/72 Social marketing to the business customer |
Includes bibliographical references at the end of each chapters and index.
Description based on online resource; title from PDF title page (ebrary, viewed May 2, 2014).
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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