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The co-creation paradigm / Venkat Ramaswamy and Kerimcan Ozcan.

By: Contributor(s): Material type: BookBookPublisher: Stanford, California : Stanford University Press, 2014Copyright date: �2014Description: 1 online resource (356 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780804790758 (e-book)
Subject(s): Genre/Form: Additional physical formats: Print version:: Co-creation paradigm.DDC classification:
  • 658.5/75 23
LOC classification:
  • HF5415.5 .R363 2014eb
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
E-Books E-Books Main Library 658.5/75 (Browse shelf(Opens below)) Available EB512

Includes bibliographical references and index.

Description based on print version record.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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