Impact of Celebrity Endorser's Source Credibility on Attitude Towards Advertisements and Brands

By: Contributor(s): Material type: ArticleArticleLanguage: ENG Series: ; 20Publication details: Hyderabad October - December 2013 0Edition: 4Description: 74 - 95 p.pSubject(s): DDC classification:
  •  Bha/Jay
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Item type Current library Call number Status Date due Barcode
Articles Articles Main Library Bha/Jay (Browse shelf(Opens below)) Available AR13477

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