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Advertising Effectiveness in Different Media : A Comparison of Web and Television Advertising

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Material type: Article

ArticleLanguage: ENG Series: ; 29Publication details: 3 May 2010 0Edition: 50DDC classification:

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Item type	Current library	Call number	Status	Date due	Barcode
Articles	Main Library	(Browse shelf(Opens below))	Available		AR11587

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Previous	Richard Beckhard Memorial Prize	KBJ Group's Strategy for the Future	Mindful Mentoring	Advertising Effectiveness in Different Media : A Comparison of Web and Television Advertising	Month-End Surprise	Transformation Learning and Teaching Through ICTs in Knowledge Based Economy	Glossary Terms of Budget	Next

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