Effectiveness of Celebrity Endorsements in Brand Recall and Purchase Decision

By: Material type: ArticleArticleLanguage: ENG Series: ; XXXIXPublication details: Jun 2009 0Edition: 6Description: 12-17 PpSubject(s): DDC classification:
  •  Mit
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Item type Current library Call number Status Date due Barcode
Articles Articles Main Library Mit (Browse shelf(Opens below)) Available AR10721

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