Discount Rates for Time Versus Dates : The Sensitivity of Discounting to Time-Interval Description

By: Material type: ArticleArticleLanguage: ENG Series: ; XLIIIPublication details: Feb 2006 0Edition: 1Description: 59-72 PpSubject(s): DDC classification:
  •  LeB
Online resources: Summary: Six experiments examine the impact of time-interval descriptions on consumers' discount rates. Consumers exhibit more discounting (e.g., they demand more money to delay income) when delay intervals are described by extents of time than when delay intervals are described by dates. This pattern holds in various contexts, including gains and losses, and is robust to response-mode changes. Findings further indicate that this effect may arise because, compared with date descriptions, extent descriptions enhance perceptions of interval length. The author discusses other potential mechanisms and implications.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode
Articles Articles Main Library LeB (Browse shelf(Opens below)) Available AR8547

Six experiments examine the impact of time-interval descriptions on consumers' discount rates. Consumers exhibit more discounting (e.g., they demand more money to delay income) when delay intervals are described by extents of time than when delay intervals are described by dates. This pattern holds in various contexts, including gains and losses, and is robust to response-mode changes. Findings further indicate that this effect may arise because, compared with date descriptions, extent descriptions enhance perceptions of interval length. The author discusses other potential mechanisms and implications.

There are no comments on this title.

to post a comment.

Powered by Koha